We revisit the long-only trend-following strategy presented in A Century of Profitable Indus- try Trends by Zarattini and Antonacci [1], which achieved exceptional historical performance with an 18.2% annualized return and a Sharpe Ratio of 1.39. While the results outperformed benchmarks, practical implementation raises concerns about robustness and evolving market conditions. This study explores modifications addressing reliance on T-bills, alternative fallback allocations, and industry exclusions. Despite attempts to enhance adaptability through mo- mentum signals, parameter optimization, and Walk-Forward Analysis, results reveal persistent challenges. The results highlight challenges in adapting historical strategies to modern markets and offer insights for future trend-following frameworks.
Refining and Robust Backtesting of A Century of Profitable Industry Trends – Alessandro Massaad et.al.

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